It's just the truth: if it isn't perfectly comfortable, I won't wear it. I get woken up by the tags in my clothes. It's ridiculous, but that's the way it is.
This hat works. Great fine size adjustment possible with Velcro cinch which is hidden behind the sweatband. Sweatband itself is soft enough not to leave (very much of) a stripe across my bald forehead. Stitches are made with a fabric that is not abrasive, and no rough edges to annoy.
It's not going to be breathable, but that's inherent in the design.
Looks outrageously good.
Holy grail? Maybe!